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Holiday Mart Co-op Booth a Huge Success!

Posted on January 5, 2014 | in Events | by

Mart DisplayThanks to the extraordinary efforts of Mike Madigan, CAL treasurer, and Denny Dressman, our co-vice president of programs, nearly $6,000 worth of books (more than 300 books sold by the 20 participating authors!) were sold to shoppers at the Holiday Mart in just three days! Denny and Mike expertly designed CAL’s double-wide booth to showcase every author’s wares, and give even those who didn’t sell as many copies a chance to meet the public and highlight their titles.

Some unsolicited quotes from authors in attendance included:

“Thanks for organizing and making the CAL booth at the Junior League’s Mile High Holiday Mart such a great experience! The booth looked very professional and enticing, and you handled all of the details to make it easy for authors to participate. I know you (Mike), Denny, Vicki, Cheryl, and Vickie worked really hard and I want to be sure to let you all know that you pulled it off with flying colors. Thanks for doing it!” ~Elizabeth Yarnell

“Mike, Denny et al, Bravo for a job well done. Please know how much I appreciated all of your hard work to make the CAL booth such a huge success. Your attention to detail and professionalism made attending this event a very positive experience. I look forward to working with you again.” ~Pat Postek

“Just wanted you to know, one of the women buying books today at the Holiday Mart said, ‘This is the best booth in the place.’” ~Linda Carlson

Mart Booth 3Given the success of this year’s Co-op Booth, we are already planning to do it again in 2014, and hope to make space this time for 40 authors. So mark your
calendars now for the weekend before Thanksgiving (Friday November 21st through Sunday November 23rd) and plan to be part of next year’s sale!

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